As we continue to focus on “engagement”, here are a few links that help us understand a little more about the process. The best practices of engaging your network begin to resonate throughout every article I read.
4 Tips for Authentic Online Engagement – I like this article a lot. It incorporates many of the usual tips I hear about engagement, but it does encourage people to “keep it real” and think about what the message means to fans, customers, and partners.
Tips for Better Engagement – This link offers more examples of ways to interact with your network. It is also a more credible source considering it is commentated by the top community managers who know a few things about building a community.
Ten Best Practices – I like this particular article because it adds a personal element. It tells us to use “the golden rule” and “build relationships.” It seems like online engagement is not far from engaging someone in conversation.